We are super stoked to welcome Brianna Mooney to the Hotspex team as a Research Director
Brianna holds an MBA from Pepperdine University with a concentration in marketing.
She is a seasoned research and insights professional known for her prowess in leveraging high-quality research to influence key business decisions and outcomes. She has led research for top global entertainment companies, primarily as a consultant on the supplier-side, optimizing consumer marketing campaigns and content strategies across a diverse array of brands, platforms, and media products.
Skilled in both quantitative and qualitative methodologies, such as surveys and focus groups, she consistently uncovers pivotal opportunities and delivers data-driven solutions.
Now, as Research Director at Hotspex, Brianna brings her expertise to the realm of consumer product brands and aims to address clients' biggest tactical and strategic challenges with the larger goal of maximizing revenues.
Let's join together in giving a warm welcome to Brianna!